We undertake a period of research, analysis and fact finding, gathering information and understanding your audiences, which helps define online strategy.

Planning

We undertake a period of research, analysis and fact finding, gathering information and understanding your audiences, which helps define online strategy.

On initiation of any project, all elements within it must be defined. Our Project Definition (PD) gives the client all the information relevant to their business. The PD is a pre-development document, the purpose of which is to gain a complete idea of what the implementation of the project will entail.

This phase will also involve determining overall goals and objectives, creating a project plan with clear deliverables and establishing an agreed creative and technical brief.  We would also create you a activeCollab account, an online project management tool that increases delivery efficiency and harmony.

As clear communication and usability are key objectives for the project, ensuring that the site structure, functionality and presentation of content are correct is essential to its success. Using mind-maps, methodology diagrams, site maps and wireframes we establish a definitive architecture for your website. This architecture will help define functionality, navigation and the display of information and content.